“Hmm,” pondered the Coca-Cola executive, “we know Gil Roth is a big fan of Cherry Coke. How can we change the packaging to make him feel like a complete fairy when he buys a bottle?”
A podcast about books, art & life — not necessarily in that order
A podcast about books, art & life — not necessarily in that order
“Hmm,” pondered the Coca-Cola executive, “we know Gil Roth is a big fan of Cherry Coke. How can we change the packaging to make him feel like a complete fairy when he buys a bottle?”