{"id":10773,"date":"2017-10-30T20:19:16","date_gmt":"2017-10-31T00:19:16","guid":{"rendered":"http:\/\/chimeraobscura.com\/vm\/?p=10773"},"modified":"2017-10-30T20:22:33","modified_gmt":"2017-10-31T00:22:33","slug":"episode-242-george-lois","status":"publish","type":"post","link":"http:\/\/chimeraobscura.com\/vm\/episode-242-george-lois","title":{"rendered":"Episode 242 &#8211; George Lois"},"content":{"rendered":"<p style=\"text-align: center;\"><a href=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3\" target=\"_blank\" rel=\"noopener\">Virtual Memories Show 242: George Lois<\/a><\/p>\n<p style=\"text-align: left;\"><div class=\"powerpress_player\" id=\"powerpress_player_8615\"><audio class=\"wp-audio-shortcode\" id=\"audio-10773-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3?_=1\" \/><a href=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3\">http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('http:\/\/chimeraobscura.com\/vm\/?powerpress_pinw=10773-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"Episode_242_-_George_Lois.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/open.spotify.com\/show\/4itPQhel9GzH3WK2iXr4Zw\" class=\"powerpress_link_subscribe powerpress_link_subscribe_spotify\" target=\"_blank\" title=\"Subscribe on Spotify\" rel=\"nofollow\">Spotify<\/a> | <a href=\"https:\/\/tunein.com\/podcasts\/Interviews\/The-Virtual-Memories-Show-p1091071\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_tunein\" target=\"_blank\" title=\"Subscribe on TuneIn\" rel=\"nofollow\">TuneIn<\/a> | <a href=\"http:\/\/chimeraobscura.com\/vm\/feed\/podcast\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a> | <a href=\"http:\/\/chimeraobscura.com\/vm\/subscribe-to-podcast\" class=\"powerpress_link_subscribe powerpress_link_subscribe_more\" target=\"_blank\" title=\"More\" rel=\"nofollow\">More<\/a><\/p>\n<blockquote><p>&#8220;Everybody working today asks me, &#8216;How did you get away with THAT?&#8217; I tell &#8217;em, &#8216;Same way you could: if you had balls.&#8217; And talent.&#8221;<\/p><\/blockquote>\n<p><a href=\"http:\/\/www.georgelois.com\/esquire-covers.html\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"10776\" data-permalink=\"http:\/\/chimeraobscura.com\/vm\/episode-242-george-lois\/gq-2-gq-es01-33\" data-orig-file=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-10_jfk-rfk-dr-king.jpg?fit=755%2C966\" data-orig-size=\"755,966\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Krause, Johansen&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;GQ 2-GQ-ES01.33&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;GQ 2-GQ-ES01.33&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"GQ 2-GQ-ES01.33\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;GQ 2-GQ-ES01.33&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-10_jfk-rfk-dr-king.jpg?fit=485%2C620\" class=\"alignright wp-image-10776 size-medium\" src=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-10_jfk-rfk-dr-king.jpg?resize=344%2C440\" alt=\"\" width=\"344\" height=\"440\" srcset=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-10_jfk-rfk-dr-king.jpg?resize=344%2C440 344w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-10_jfk-rfk-dr-king.jpg?resize=485%2C620 485w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-10_jfk-rfk-dr-king.jpg?w=755 755w\" sizes=\"auto, (max-width: 344px) 100vw, 344px\" \/><\/a> Legendary ad-man <a href=\"http:\/\/www.georgelois.com\/\" target=\"_blank\" rel=\"noopener\">George Lois<\/a> joins the show to talk about 50+ years of shaping American culture and to give us some <a href=\"https:\/\/www.amazon.com\/gp\/product\/0714863483\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0714863483&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=ffa12b1f29474c7bba7bb9ae0c4c1040\" target=\"_blank\" rel=\"noopener\">Damn Good Advice<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=0714863483\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>. We start out with the day he quit his life as the Greek florist&#8217;s son, began art school, and met the love of his life (all in the same day), before getting to the most prolific period in his monumental career, his experience as one of the first &#8220;ethnics&#8221; in the ad business, what goes into having The Big Idea, how he and Muhammad Ali busted each other&#8217;s chops, how he created the ad that created Tommy Hilfiger, making <a href=\"http:\/\/www.georgelois.com\/esquire-covers.html\" target=\"_blank\" rel=\"noopener\">those <em>Esquire<\/em> covers<\/a>, getting fired off the Xerox account three times before making Xerox a household word, what he wants to do next (at 86), and more!\u00a0<a href=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3\" target=\"_blank\" rel=\"noopener\">Give it a listen!<\/a>\u00a0<em>[NOTE: This one&#8217;s got some N-bombs in it, but not in a derogatory way. If use of that word offends you, don&#8217;t listen to this episode.]<\/em><\/p>\n<blockquote><p>&#8220;He said, &#8216;You like slogans? But that&#8217;s so old-fashioned!&#8217; I said, &#8216;Phil, f***ing is old-fashioned, but it works!&#8221;<\/p><\/blockquote>\n<p style=\"text-align: right;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/O9ufeTZF4XM\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><a href=\"http:\/\/traffic.libsyn.com\/virtualmemories\/Episode_242_-_George_Lois.mp3\" target=\"_blank\" rel=\"noopener\">Enjoy the conversation!<\/a>\u00a0Then check out\u00a0<a href=\"http:\/\/chimeraobscura.com\/vm\/podcast-archive\" target=\"_blank\" rel=\"noopener\">the archives<\/a>\u00a0for more great episodes!<\/p>\n<p>Lots of ways to follow <em>The Virtual Memories Show<\/em>! <strong><a href=\"http:\/\/itunes.apple.com\/us\/podcast\/the-virtual-memories-show\/id531173075\" target=\"_blank\" rel=\"noopener\">iTunes<\/a>, <a href=\"http:\/\/twitter.com\/vmspod\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/vmspod\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>, <a href=\"https:\/\/www.soundcloud.com\/vmspod\/\" target=\"_blank\" rel=\"noopener\">Soundcloud<\/a>, <a href=\"https:\/\/www.facebook.com\/VirtualMemoriesShow\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a href=\"http:\/\/virtualmemoriespodcast.tumblr.com\" target=\"_blank\" rel=\"noopener\">Tumblr<\/a>, and <a href=\"http:\/\/virtualmemories.libsyn.com\/rss\" target=\"_blank\" rel=\"noopener\">RSS<\/a>!<\/strong><\/p>\n<p style=\"text-align: center;\"><strong>About our Guest<\/strong><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"10777\" data-permalink=\"http:\/\/chimeraobscura.com\/vm\/episode-242-george-lois\/img_2858\" data-orig-file=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?fit=963%2C963\" data-orig-size=\"963,963\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;2&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon PowerShot S95&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1507392646&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;6&quot;,&quot;iso&quot;:&quot;1000&quot;,&quot;shutter_speed&quot;:&quot;0.016666666666667&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"IMG_2858\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?fit=525%2C525\" class=\"alignright wp-image-10777\" src=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?resize=300%2C300\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?resize=440%2C440 440w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?resize=170%2C170 170w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?resize=768%2C768 768w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?resize=620%2C620 620w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?resize=100%2C100 100w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_2858.jpg?w=963 963w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>The legendary <a href=\"http:\/\/georgelois.com\" target=\"_blank\" rel=\"noopener\">George Lois<\/a> is the most creative, prolific advertising communicator of our time. Running his own ad agencies, he is renowned for dozens of marketing miracles that triggered innovative and populist changes in American (and world) culture. In his twenties he was a pioneer of the landmark Creative Revolution in American Advertising.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"10782\" data-permalink=\"http:\/\/chimeraobscura.com\/vm\/episode-242-george-lois\/gq-2-gq-es01-07\" data-orig-file=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg?fit=761%2C974\" data-orig-size=\"761,974\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Krause, Johansen&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;GQ 2-GQ-ES01.07&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;GQ 2-GQ-ES01.07&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"GQ 2-GQ-ES01.07\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;GQ 2-GQ-ES01.07&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg?fit=484%2C620\" class=\"alignright wp-image-10782 size-medium\" src=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg?resize=344%2C440\" alt=\"\" width=\"344\" height=\"440\" srcset=\"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg?resize=344%2C440 344w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg?resize=484%2C620 484w, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/69-05_andy-warhol.jpg?w=761 761w\" sizes=\"auto, (max-width: 344px) 100vw, 344px\" \/><\/a> He introduced and popularized the Xerox culture; he created the concept and prototype design for the New York supplement for the Herald Tribune (the forerunner of New York magazine); made a failing MTV a huge success with his \u201cI Want My MTV\u201d campaign; helped create and introduce VH1; created a new marketing category, Gourmet Frozen Foods, with his name Lean Cuisine; and (by inventing yet another new marketing phenomenon) persuaded America to change their motor oil at thousands of Jiffy Lube stations. He made the totally unknown Tommy Hilfiger immediately famous with just one ad; and saved USA Today from extinction with his breakthrough \u201csinging\u201d TV campaign.<\/p>\n<p>In 1994, almost overnight, he changed the perception of ESPN from a \u201cDemolition Derby\u201d sports channel to the number one sports network with his dynamic \u201cIn Your Face\u201d campaign. Additionally he created the winning ad campaigns for four U.S. Senators: Jacob Javits; Warren Magnuson; Minority Leader Hugh Scott; and Robert Kennedy. His list of breakthrough ad campaigns goes on and on.<\/p>\n<p>The only music video he created, <a href=\"https:\/\/www.youtube.com\/watch?v=1XSvsFgvWr0\" target=\"_blank\" rel=\"noopener\">Jokerman<\/a> by Bob Dylan, won the MTV Best Music Video of the Year Award in 1983. And in 2008, the Museum of Modern Art installed 38 of his iconic <em>Esquire<\/em> covers in its permanent collection, celebrated by a year-long exhibit: <a href=\"https:\/\/www.amazon.com\/gp\/product\/B019TMCKCA\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B019TMCKCA&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=679af20851f7e5bdd851760b75d410b7\" target=\"_blank\" rel=\"noopener\">George Lois: The Esquire Covers @ MOMA by George Lois<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=B019TMCKCA\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>.<\/p>\n<p>He&#8217;s the author of an autobiography, <a href=\"https:\/\/www.amazon.com\/gp\/product\/0841501904\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0841501904&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=5caa5e3ed7e6e81fbe4518bc5d6c4f7b\" target=\"_blank\" rel=\"noopener\">George, Be Careful: A Greek Florist&#8217;s Kid in the Roughhouse World of Advertising<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=0841501904\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, as well as <a href=\"https:\/\/www.amazon.com\/gp\/product\/0810903733\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0810903733&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=c4d352b12df836a4a92a3cdb4fb1a5b6\" target=\"_blank\" rel=\"noopener\">The Art of Advertising<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=0810903733\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, <a href=\"https:\/\/www.amazon.com\/gp\/product\/0385414862\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0385414862&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=b0df0a1410bd55e1946f7009b68cb757\" target=\"_blank\" rel=\"noopener\">What&#8217;s The Big Idea?<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=0385414862\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, <a href=\"https:\/\/www.amazon.com\/gp\/product\/0714863483\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0714863483&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=92991088e0dc3775848ff189f9235068\" target=\"_blank\" rel=\"noopener\">Damn Good Advice (For People with Talent!)<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=0714863483\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, <a href=\"https:\/\/www.amazon.com\/gp\/product\/1885254245\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1885254245&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=9bee07aac8d37184c5f08a1d7c71c67f\" target=\"_blank\" rel=\"noopener\">Covering the &#8217;60s<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=1885254245\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, <a href=\"https:\/\/www.amazon.com\/gp\/product\/0714842842\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0714842842&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=f4673a51921e2340539ffd16651bfa6c\" target=\"_blank\" rel=\"noopener\">$ellebrity<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=0714842842\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, <a href=\"https:\/\/www.amazon.com\/gp\/product\/3822851566\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=3822851566&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=e143e56e17f6082cfc771df25d94c87b\" target=\"_blank\" rel=\"noopener\">Ali Rap<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=3822851566\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>, and more.<\/p>\n<p><em>Credits: This episode\u2019s music is <\/em>Nothing&#8217;s Gonna Bring Me Down<em>\u00a0by <a href=\"https:\/\/www.facebook.com\/davidanddavidmusic\/\" target=\"_blank\" rel=\"noopener\">David Baerwald<\/a>, used with permission from\u00a0the artist. The conversation was recorded at George&#8217;s home on a pair of\u00a0<a href=\"http:\/\/www.amazon.com\/gp\/product\/B002SQJLA4\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B002SQJLA4&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=URDAV7Z2QAHX4UAB\">Blue enCORE 200 Microphones<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"http:\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=as2&amp;o=1&amp;a=B002SQJLA4\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/> feeding into a <a href=\"http:\/\/www.amazon.com\/gp\/product\/B00KCXMBES\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B00KCXMBES&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=4WKYIFHCCL6N44BR\">Zoom H5<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"http:\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=as2&amp;o=1&amp;a=B00KCXMBES\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/> digital recorder. I recorded the intro and outro on a <a href=\"https:\/\/www.amazon.com\/gp\/product\/B000SOYOTQ\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B000SOYOTQ&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=04f89e1b44161aff17be7ee9479f6d64\">Heil PR-40 Dynamic Studio Recording Microphone<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=B000SOYOTQ\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/> feeding into a <a href=\"https:\/\/www.amazon.com\/gp\/product\/B004MQSV04\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B004MQSV04&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=1a177654d0c55797588bc43949ef369e\" target=\"_blank\" rel=\"noopener\">Cloudlifter CL-1<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=B004MQSV04\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/> and a <a href=\"http:\/\/www.amazon.com\/gp\/product\/B003VZG550\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B003VZG550&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=M2DKYCZ52E6ZFUA3\">Mackie Onyx Blackjack 2&#215;2 USB Recording Interface<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"http:\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=as2&amp;o=1&amp;a=B003VZG550\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>. All processing and editing done in <a href=\"https:\/\/www.amazon.com\/gp\/product\/B00DRPVEUK\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=B00DRPVEUK&amp;linkCode=as2&amp;tag=virtualmemories-20&amp;linkId=902a694e24a241f7cee18f483a6ce2dd\" target=\"_blank\" rel=\"noopener\">Adobe Audition CC<\/a><img loading=\"lazy\" decoding=\"async\" style=\"border: none !important; margin: 0px !important;\" src=\"\/\/ir-na.amazon-adsystem.com\/e\/ir?t=virtualmemories-20&amp;l=am2&amp;o=1&amp;a=B00DRPVEUK\" alt=\"\" width=\"1\" height=\"1\" border=\"0\" \/>. Photo of George by me. It&#8217;s on my <a href=\"http:\/\/instagram.com\/vmspod\" target=\"_blank\" rel=\"noopener\">instagram<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Virtual Memories Show 242: George Lois &#8220;Everybody working today asks me, &#8216;How did you get away with THAT?&#8217; I tell &#8217;em, &#8216;Same way you could: if you had balls.&#8217; And talent.&#8221; Legendary ad-man George Lois joins the show to talk about 50+ years of shaping American culture and to give us some Damn Good Advice. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/chimeraobscura.com\/vm\/episode-242-george-lois\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Episode 242 &#8211; George Lois&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":10774,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"audio","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[22,2,27,46,1023,379,1083,40,12,1183,20,32],"tags":[334,4921,4922,4928,1061,1063,4926,4924,4927,2477,4925,2157,4923,4929],"class_list":["post-10773","post","type-post","status-publish","format-audio","has-post-thumbnail","hentry","category-art","category-basketball","category-big-business","category-design","category-fashion","category-lost-in-the-supermarket","category-movies","category-music","category-pharmaceuticals","category-podcasts","category-religion","category-sports","tag-andy-warhol","tag-aristotle-onassis","tag-bill-bernbach","tag-bill-graham","tag-bob-dylan","tag-george-lois","tag-helmut-krone","tag-hurricane-carter","tag-mick-jagger","tag-muhammad-ali","tag-paul-rand","tag-peter-sellers","tag-rubin-carter","tag-tommy-hilfiger","post_format-post-format-audio"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/68-04_ali-as-st-sebastian.jpg?fit=758%2C975","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4C7K-2NL","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":5404,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-june-25-2010","url_meta":{"origin":10773,"position":0},"title":"Unrequired Reading: June 25, 2010","author":"Gil","date":"June 25, 2010","format":false,"excerpt":"One more week to go on my crazy work-schedule, and then I can lapse into a 3-day coma! Till then, have some Unrequired Reading! Once upon a time, you didn't have \"big & tall\" stores; you had Sig Klein's Fat Men's Shop. * * * Undercover Brother meets The Hebrew\u2026","rel":"","context":"In &quot;Art&quot;","block_context":{"text":"Art","link":"http:\/\/chimeraobscura.com\/vm\/category\/art"},"img":{"alt_text":"","src":"http:\/\/www.assoc-amazon.com\/e\/ir?t=virtualmemories-20&l=as2&o=1&a=0714842842","width":350,"height":200},"classes":[]},{"id":5569,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-september-3-2010","url_meta":{"origin":10773,"position":1},"title":"Unrequired Reading: September 3, 2010","author":"Gil","date":"September 3, 2010","format":false,"excerpt":"Labor Day weekend linkage! Read some stuff and then have a long weekend! Luke Cage brings the awesome. * * * There's glamour to the Gernsback continuum. * * * . . . and William Gibson's other futures. * * * You'd think a German guy would be a little\u2026","rel":"","context":"In &quot;Comic books &amp; strips&quot;","block_context":{"text":"Comic books &amp; strips","link":"http:\/\/chimeraobscura.com\/vm\/category\/literature\/comics"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11398,"url":"http:\/\/chimeraobscura.com\/vm\/episode-267-jj-sedelmaier","url_meta":{"origin":10773,"position":2},"title":"Episode 267 &#8211; JJ Sedelmaier","author":"Gil","date":"April 29, 2018","format":"audio","excerpt":"Virtual Memories Show 267: JJ Sedelmaier \"Parody is a wonderful realm to work in, because you get to do a technique but you get to use it as a device beyond what it was developed for. You can speak two languages at the same time.\" Director\/Producer JJ Sedelmaier has been\u2026","rel":"","context":"In &quot;Architecture&quot;","block_context":{"text":"Architecture","link":"http:\/\/chimeraobscura.com\/vm\/category\/architecture"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_9468.jpg?fit=1200%2C1200&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_9468.jpg?fit=1200%2C1200&resize=350%2C200 1x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_9468.jpg?fit=1200%2C1200&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_9468.jpg?fit=1200%2C1200&resize=700%2C400 2x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_9468.jpg?fit=1200%2C1200&resize=1050%2C600 3x"},"classes":[]},{"id":14580,"url":"http:\/\/chimeraobscura.com\/vm\/episode-443-anita-kunz","url_meta":{"origin":10773,"position":3},"title":"Episode 443 &#8211; Anita Kunz","author":"Gil","date":"July 13, 2021","format":"audio","excerpt":"Virtual Memories Show 443: Anita Kunz \"All I did was change the pronouns. And that added a layer to it, expanded on the idea of these paintings.\" With her new book, Another History of Art (Fantagraphics), legendary illustrator & artist Anita Kunz beautifully reimagines classic paintings from a female perspective,\u2026","rel":"","context":"In &quot;Apes&quot;","block_context":{"text":"Apes","link":"http:\/\/chimeraobscura.com\/vm\/category\/apes"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/anitkunzcomp.jpg?fit=1200%2C536&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/anitkunzcomp.jpg?fit=1200%2C536&resize=350%2C200 1x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/anitkunzcomp.jpg?fit=1200%2C536&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/anitkunzcomp.jpg?fit=1200%2C536&resize=700%2C400 2x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/anitkunzcomp.jpg?fit=1200%2C536&resize=1050%2C600 3x"},"classes":[]},{"id":11778,"url":"http:\/\/chimeraobscura.com\/vm\/episode-288-ken-krimstein","url_meta":{"origin":10773,"position":4},"title":"Episode 288 &#8211; Ken Krimstein","author":"Gil","date":"September 23, 2018","format":"audio","excerpt":"Virtual Memories Show 288: Ken Krimstein \"I think philosophers are all frustrated cartoonists and cartoonists are all frustrated philosophers.\" With his new graphic biography The Three Escapes of Hannah Arendt: A Tyranny of Truth (Bloomsbury), Ken Krimstein combines his interests in comics, history and philosophy into a dream project. We\u2026","rel":"","context":"In &quot;Art&quot;","block_context":{"text":"Art","link":"http:\/\/chimeraobscura.com\/vm\/category\/art"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_0259.jpg?fit=1200%2C1200&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_0259.jpg?fit=1200%2C1200&resize=350%2C200 1x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_0259.jpg?fit=1200%2C1200&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_0259.jpg?fit=1200%2C1200&resize=700%2C400 2x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/IMG_0259.jpg?fit=1200%2C1200&resize=1050%2C600 3x"},"classes":[]},{"id":12385,"url":"http:\/\/chimeraobscura.com\/vm\/episode-330-milton-glaser","url_meta":{"origin":10773,"position":5},"title":"Episode 330 &#8211; Milton Glaser","author":"Gil","date":"July 28, 2019","format":"audio","excerpt":"Virtual Memories Show 330: Milton Glaser \"Everything is design. Design is planning. It's having an objective of any kind. When you go out to dinner, you're designing your meal. There's no design without intent, and there's no life without intent.\" He turned 90 a few weeks ago, but design legend\u2026","rel":"","context":"In &quot;Art&quot;","block_context":{"text":"Art","link":"http:\/\/chimeraobscura.com\/vm\/category\/art"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/miltoncompShow.jpg?fit=1200%2C398&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/miltoncompShow.jpg?fit=1200%2C398&resize=350%2C200 1x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/miltoncompShow.jpg?fit=1200%2C398&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/miltoncompShow.jpg?fit=1200%2C398&resize=700%2C400 2x, https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/miltoncompShow.jpg?fit=1200%2C398&resize=1050%2C600 3x"},"classes":[]}],"_links":{"self":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts\/10773","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/comments?post=10773"}],"version-history":[{"count":9,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts\/10773\/revisions"}],"predecessor-version":[{"id":10786,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts\/10773\/revisions\/10786"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/media\/10774"}],"wp:attachment":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/media?parent=10773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/categories?post=10773"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/tags?post=10773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}