{"id":3851,"date":"2009-04-27T19:37:24","date_gmt":"2009-04-27T23:37:24","guid":{"rendered":"http:\/\/chimeraobscura.com\/vm\/?p=3851"},"modified":"2009-04-27T19:37:24","modified_gmt":"2009-04-27T23:37:24","slug":"without-portfolio","status":"publish","type":"post","link":"http:\/\/chimeraobscura.com\/vm\/without-portfolio","title":{"rendered":"Without Portfolio"},"content":{"rendered":"

Portfolio magazine<\/a>, Cond\u00c3\u00a9 Nast’s big business magazine, closed down today<\/a>. Because it’s Cond\u00c3\u00a9 Nast and because it was all about big money, people keep talking up the purported $100 million (or is that $150 million?) that was spent on this mag for fewer than two years of existence.<\/p>\n

Anyway, everybody’s got some sort of post-mortem about it: Daniel Gross<\/a>, Jon Fine<\/a>, Megan McArdle<\/a>, a former staffer<\/a>. My two cents: they were stupid to launch a mass-market publication about unphotogenic finance wonks at a time when print is dying. I don’t think Cond\u00c3\u00a9 likes the internet, because ads for luxury brands don’t look good on a computer screen, so they were stuck trying to sell luxury companies big money ads in a recession.<\/p>\n

Maybe they’ll finally come around and support my magazine about comic books, basketball, and gin, especially since I don’t need $100 million to launch it. I could probably get by with $30 or $40 million.<\/p>\n","protected":false},"excerpt":{"rendered":"

Portfolio magazine, Cond\u00c3\u00a9 Nast’s big business magazine, closed down today. Because it’s Cond\u00c3\u00a9 Nast and because it was all about big money, people keep talking up the purported $100 million (or is that $150 million?) that was spent on this mag for fewer than two years of existence. Anyway, everybody’s got some sort of post-mortem … <\/p>\n

Continue reading “Without Portfolio”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[27],"tags":[668,669,438,667],"class_list":["post-3851","post","type-post","status-publish","format-standard","hentry","category-big-business","tag-daniel-gross","tag-jon-fine","tag-megan-mcardle","tag-portfolio"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4C7K-107","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":5675,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-october-22-2010","url_meta":{"origin":3851,"position":0},"title":"Unrequired Reading: October 22, 2010","author":"Gil","date":"October 22, 2010","format":false,"excerpt":"Time for another roundup of links, dear readers! Enjoy! The Human Dunkapede. * * * The mudballs of New Jersey. * * * Simon Doonan on Liberace (as it were). * * * Speaking of: worst men's fashion trends of the decade. * * * But much abides, right? *\u2026","rel":"","context":"In "Architecture"","block_context":{"text":"Architecture","link":"http:\/\/chimeraobscura.com\/vm\/category\/architecture"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4233,"url":"http:\/\/chimeraobscura.com\/vm\/conde-nasty","url_meta":{"origin":3851,"position":1},"title":"Conde Nasty","author":"Gil","date":"July 23, 2009","format":false,"excerpt":"How many varieties of wrong is this URL? (And here's a little ha-ha at Cond\u00c3\u00a9 Nast's expense)","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"vfagenda","src":"https:\/\/i0.wp.com\/chimeraobscura.com\/vm\/wp-content\/uploads\/vfagenda.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1704,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-oct-26-2007","url_meta":{"origin":3851,"position":2},"title":"Unrequired Reading: Oct. 26, 2007","author":"Gil","date":"October 26, 2007","format":false,"excerpt":"The 2007-2008 NBA preview is coming on Monday! For now, make with the links! \"The line-item veto expresses liberalism's faith in top-down government and the watery Caesarism that has produced today's inflated presidency.\" * * * Milk: it does a bad-ass good. * * * James Lipton: Is James Lipton\u2026","rel":"","context":"In "Big Business"","block_context":{"text":"Big Business","link":"http:\/\/chimeraobscura.com\/vm\/category\/big-business"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2901,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-nov-14-2008","url_meta":{"origin":3851,"position":3},"title":"Unrequired Reading: Nov. 14, 2008","author":"Gil","date":"November 14, 2008","format":false,"excerpt":"Time for another roundup of oddball links, dear readers! Just click more! From the Batter Blaster to Rocket Balls! * * * Yarr! Movie-time, mateys! * * * The former Jane Galt on saving the rust belt. (Of course, it's not just the Big 3 2.5) * * * The\u2026","rel":"","context":"In "Architecture"","block_context":{"text":"Architecture","link":"http:\/\/chimeraobscura.com\/vm\/category\/architecture"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2147,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-july-25-2008","url_meta":{"origin":3851,"position":4},"title":"Unrequired Reading: July 25, 2008","author":"Gil","date":"July 25, 2008","format":false,"excerpt":"That's the sound of the men, working on the link gang. . . I wasn't sure if this qualifies for another installment of F*** You, You Whining F***, because I think she's actually right. Still, a 20-year-old complaining that \"I'm leaving the NYC literary scene for Paris\" borders on Whining\u2026","rel":"","context":"In "literature"","block_context":{"text":"literature","link":"http:\/\/chimeraobscura.com\/vm\/category\/literature"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5661,"url":"http:\/\/chimeraobscura.com\/vm\/unrequired-reading-october-15-2010","url_meta":{"origin":3851,"position":5},"title":"Unrequired Reading: October 15, 2010","author":"Gil","date":"October 15, 2010","format":false,"excerpt":"This collection of links comes to you courtesy of the matrix of Twitter, Google Reader and Instapaper! Enjoy! @sportsguy33: using 3,844 words to explain an accidental tweet that was 12 characters long. #brevityfail * * * Who's in the honor roll at the School of Boom Goes the Dynamite? *\u2026","rel":"","context":"In "Art"","block_context":{"text":"Art","link":"http:\/\/chimeraobscura.com\/vm\/category\/art"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts\/3851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/comments?post=3851"}],"version-history":[{"count":2,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts\/3851\/revisions"}],"predecessor-version":[{"id":3853,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/posts\/3851\/revisions\/3853"}],"wp:attachment":[{"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/media?parent=3851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/categories?post=3851"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/chimeraobscura.com\/vm\/wp-json\/wp\/v2\/tags?post=3851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}