Virtual Memories Show #182: Virginia Heffernan
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“It’s very, very weird to do something along with three billion other people.”
Cultural critic Virginia Heffernan joins the show to talk about her new book, Magic and Loss: The Internet as Art
“The Magic is the part of the internet that is delightful, that moves you to a new space, that is the Mystery of existence. The Loss is that sick feeling you have when you’ve been online all the time.”
We also get into the karmic hassle of filing expense reports, the necessity of having an online avatar, balancing her virtual and physical presences, the Talmudic ferocity of language-correctors online, the long history of selfies, what goes wrong every time she tries to write fiction, being a fiction fact-checker for The New Yorker, why people should read upthread, and the miracle of her author picture and the uncanny valley. Now go listen to the show!
“Absolute banality is not good, but babbling eccentricity is dangerous, too.”
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About our Guest
Virginia Heffernan (a.k.a. @page88) is a journalist, critic and author, most recently, of Magic and Loss: The Internet as Art
From 2008 to 2012, Heffernan wrote “The Medium,” a weekly column about Internet culture, for The New York Times Magazine. Before introducing the column, Heffernan spent four years as a television critic at the daily New York Times, where, in addition to writing reviews and features, she chronicled the convergence of television and the Internet. In 2002, she received a Ph.D. in English and American literature from Harvard, where her dissertation was on financial dynamics in American novels. Before that, she served as articles editor at Talk Magazine, senior editor at Harper’s Magazine, and television critic for Slate. From 2012 to 2014, she was the national correspondent at Yahoo! News. From 2015-2016, she was a Visiting Scholar in the department of Media, Culture and Communications at NYU, and editorial director of West, a venture-capital firm in San Francisco. She still consults with VCs and startups.
Heffernan has also written for The New Yorker, Mother Jones, New York Magazine, Salon, MTV, Politico, VICE, WIRED, The Wall Street Journal, Marie Claire, Glamour, The Message, Matter, and many other publications. She has appeared on The Open Mind, 20/20, CNBC, MSNBC, and regularly on NPR. As an academic and a journalist, Heffernan has lectured and keynoted at Google, The Library of Congress, The New York Public Library, Princeton, Dartmouth, Ohio University, Harvard, Union College, NYU, The Savannah College of Art and Design, The National Gallery of the Arts, and Boston College, among many other institutions, universities, and corporations. Her essays have been widely anthologized, including in Extreme Exposure
Credits: This episode’s music is Nothing’s Gonna Bring Me Down by David Baerwald, used with permission of the artist. The conversation was recorded Ms. Heffernan’s apartment on a pair of Blue enCORE 200 Microphones
. Malcolm is the author/editor of eight books including 
, named by the San Francisco Chronicle as one of the hundred most important books of the 20th century by a western writer. His essays and articles have appeared in a number of periodicals including The Nation, Small Press, National Parks, the San Francisco Chronicle, and the Los Angeles Times. He retired from his role as publisher at Heyday Books this year.
digital recorder (because I screwed up with my main recorder). I recorded the intro and outro on a 
, what contemporary books look like they’ll last, and why he eventually came around on Faulkner. 
(Norton), and is a columnist at 
feeding into a 
digital recorder. Intro was recorded on the same setup. Photo of Mr. Mikics by me.
(Grove Press). We discuss the evolution of comedy over the century (from vaudeville to comedy podcasters) and how he got started chronicling it, American comedy’s twin themes of struggle and influence, the connect-the-dots game of comedic lineage, the stories that didn’t make it into the book, comedy’s role in the civil rights struggle, Kliph’s autodidactic background and how it shapes his pursuit of history, the story of how he got kicked out of high school, and more! 
! We explore how her nihilistic, burned-out, drug-addicted post-punk-scene photographer-protagonist has grown over the course of three books of increasing mayhem and murder. (Hint: she doesn’t decide to become a nurturing mom and validate herself with a rich husband.) 
. Processing was done in Audacity and Logic Pro. Photo of Kliph by me.
in his new book, 
(First Second), the massive implications of crowdfunding for cartoonists and other creators, the problems with ‘balance’ in comics pages, his rebellion against Facebook, the Laurie Anderson model of comics, how he defines success, how to keep a happy marriage inside the comics world, and more! 
is probably off the hook now, because I finally did a comic even more sentimental. So now I made Craig look like Gary Panter.”
– Scott McCloud
– Scott McCloud
– Scott McCloud
– Art Spiegelman
– Chris Ware
– Wendy Pini
– Frank Miller
– Alan Moore
– Kerascoët, Fabien Vehlmann
– Roz Chast
– Jules Feiffer
– Richard McGuire
– Matthew Farber
– Joan Didion
– Tom Hart
– Orwell
– Joshua Foer
– David Byrne
– Alice Munro
– Joyce Carol Oates
and a pair of 
. Processing was done in Audacity and Logic Pro. Photo of Mr. McCloud by me.
(Knopf)! We talk about his history (and future) in publishing, how he wound up a publisher-hybrid of Roger Straus and James Laughlin, how he learned to shut off his editor-self in order to get in touch with writer-self, why he took the challenge of writing a character’s world-changing poetry, and more. 
, 
and 
, as well as translations of the Italian poets Eugenio Montale and Giacomo Leopardi. He has served as a senior editor at Houghton Mifflin, and as executive editor and later president of Farrar, Straus & Giroux. In 2008 he received the Maxwell E. Perkins Award, which recognizes an editor, publisher, or agent who “has discovered, nurtured and championed writers of fiction in the U.S.” A former Guggenheim Fellow and poetry editor of the Paris Review, he also writes for the New York Review of Books and other publications. He lives in New York City. His new novel is 
